The course has been carefully developed and evolved to optimise your growth and development over three years. This allows us to update course materials and react to industry and global communication issues, so that you are engaging with highly current skills and debate.
Focused around a vibrant studio-based experience, and taught by dedicated and practising staff, the course covers important design themes with an emphasis on live briefs and industry exposure.
You’ll be supported by our course team to establish the core competencies of graphic design, learning how to approach design and tell a story visually. Workshops, assignments, peer critiques and reviews will help to shape your confidence and capabilities, while lectures and seminars from both resident staff and visiting speakers boost your understanding of the discipline.
- Graphic Language and Communication – Introduction to visual language
- Design Process – Understanding the route to final design outcomes
- Difference & Identity – Working from the needs of others
- Narrative – How to tell a story visually
The central part of our course introduces you to the professional world in greater depth through skills and project-orientated tasks, to help prepare you for your final year before graduation. You’ll begin to grow more deeply as a designer, building individual reflection on professional ambitions.
The 2nd year also includes study trips, usually to London or Amsterdam. These feature designer-led workshops and studio visits to the likes of Pentagram, GBH, Fitch, Mother and Trapped in Suburbia.
- Consumerism – Branding and communication in the real world
- Typography – Developing typographic skills and appreciation
- Design Directions – Approaching practice independently
- Collaborative Practice – Live briefs from designers
The final year focuses on intense project work, industry-facing events, a dissertation and professional practice workshops to ready you for life after graduation. The events provide a platform for you to showcase your material and include exhibiting at D&AD New Blood, as well as our own exclusive show at the Royal Society of Arts. Both these and our design networks help you to target studios or consider postgraduate study to support your future ambition.
- Journeys – Developing studio projects
- Dissertation – Critical writing
- Destinations – Concluding studio projects and portfolio
- Transitions – Tools to support your move into professional practice
A typical offer is between 104 and 120 UCAS points for entry to undergraduate courses, primarily from Level 3 equivalent qualifications such as A levels, a BTEC Extended Diploma or a Foundation Diploma.
You can check how many points your qualifications are worth using the online UCAS Tariff Calculator
Due to the creative nature of our courses, you will be considered on your own individual merit and potential to succeed. We encourage you to get in touch if you are predicted points below this range, thinking about transferring from another institution, or if you have other qualifications or professional experience as we may be able to consider you. More information is available on our Apply page
English language requirements
You must have a minimum of Grade 4 (or C) or above in GCSE English Language, or equivalent, for entry to our undergraduate courses.
If English is not your first language, we accept a range of recognised language qualifications that are equivalent to the IELTS Academic minimum score of 6.0 overall, with a minimum of 5.5 in Reading, Writing, Speaking and Listening. If you require a Tier 4 student visa to study in the UK, you must take an approved Secure English Language Test (SELT) to fulfil government visa requirements. Please read more about language requirements on our Apply page
Our Admissions team are here to help you with advice and guidance throughout your application journey. We invite you to contact them with any questions you may have.
+44 (0)1326 213730