Falmouth University Events Management

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Falmouth University Events Management

Creative Events Management has entrepreneurship and employability at its heart. Based in the Academy of Music & Theatre Arts (AMATA) you’ll experience an alternative to the conventional business school approach. This working venue creates a range of opportunities on your doorstep: from shadowing the producer, to booking, promoting and managing events. During your first month you’ll receive technical, legal, and health and safety training, which enables you to work on live performances held here.


  • Designing and delivering live events, on and off campus
  • Theory, practical and technical experience, taught by events professionals
  • You’ll be based in AMATA, one of the finest performing arts facilities of its kind
  • Tailored learning for your chosen career
  • Live projects, site visits and placements with local and national organisations
  • Visiting industry experts, to help you build essential networks

How the course is taught

This practice-led course, blends experiential process with essential theory. You’ll work on live briefs, projects and events, taught by experienced event practitioners, specialist staff at AMATA and expert visiting speakers.

Project work is supported by lectures, seminars, workshops, professional experience and tutorials, to ensure you’re inspired, engaged and supported to develop well-informed, safe professional practices. You can focus your individual work to specialise in your area of interest. This allows you to develop your own tailored pathway towards your chosen career or postgraduate destination, while benefitting from interdisciplinary opportunities.

Course outline

You’ll learn about the impacts of events, operational management, event design, marketing, working with clients and technical considerations. Throughout the course you’ll gain the transferable skills needed to create and sustain business organisations; developing your management of complexity, uncertainty and diversity along with a detailed understanding of how the creative and cultural sectors function. Particular emphasis will be placed on creativity, sustainability and digital futures, preparing you to excel in an ever-evolving cultural landscape.