Aston University Interview

Aston University

Aston University Interview


Your application has been successful and you have been invited to attend an interview. This advice sheet will explain about the different types of interviews and the different types of questions that you may be asked. It will help you master the basic techniques you will need to be successful at each stage of the interview process.

Why use interviews?

Interviews are used as a method of securing employment because they allow for a potential employer and a potential employee to learn more about each other. It is a two way process designed to determine whether there is a match across many levels.


Preparation and research are often the most neglected aspects of the interview process. It is important to prepare thoroughly for each stage of the recruitment and selection process, but particularly for the interview. Preparation comes in two parts – company research and personal reflection. You must understand the role and the work of the company and be able to present yourself in an effective manner. You have to ensure you can give a thorough account of the experiences, skills and abilities that you have which are relevant to the job. If you can do all this and overcome your nerves, you’ve cracked it! Here are some useful tips:

Company Research

Employers expect, and are impressed by, students who demonstrate detailed knowledge of their organisation, their products and markets, and any recent events that have affected their business. It is therefore vital that this part of the preparation process is undertaken in some detail. Any negative feedback received from placement companies often highlights a lack of company knowledge demonstrated by students. This signifies to companies that you have not prepared and therefore are probably not that enthusiastic about the position!

On the other hand, thorough preparation can score you some easy brownie points as a fantastic first answer means you have well and truly started your interview on the right foot.

Find out:

The main characteristics of the industry. (Innovative, labour or capital intensive, highly competitive?)

Past and current growth patterns, plus factors responsible for growth.

Types of products/services they make/manufacture/sell/offer.

Be able to name their major competitors and their competing products/services.

Undertake a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis of the organisation.