Abertay University Business Management

By | 3rd April 2017

Abertay University Business Management

Introduction

Why choose this course?  

  • The focus on employer engagement in aspects of teaching and learning gives the programme a contemporary feel and relevance.
  • Even in your first year, it is expected that you will provide local organisations with solutions to contemporary problems – organisations such as Guide Dogs for the Blind and the Scottish Blood Transfusion Service, have benefited from interactions with students and their creativity in areas as broad as events management to operations management.
  • The course goes beyond the classroom, using extra-curricular activities such as international competitions like the IBM Business Challenge, to contribute towards a greater understanding of the complexities of business management.
  • The course uses innovative techniques in business simulation and employer engagement in assessment. This is done through the use of ‘live’ business projects and work placement opportunities, both here and abroad.
  • We have international partner institutions, from the US to Asia, and all stops in between, where you can study in English for a term or a year.  This is a great opportunity to boost your CV, as it shows experience of different cultures and methods of working, which indicates you are ready for working in a global business environment.

In an increasingly globalised context, businesses are looking for graduates who appreciate the challenges presented by shifting markets, ever changing business models, new social trends and emerging technologies; and who possess the analytical skills to develop business solutions.  This applies no matter whether your ambition is to start your own business, or become a manager, advisor or business analyst.  The course, designed with employability as an objective, helps prepare you for that through a combined approach to knowledge development and skills acquisition relevant to contemporary business and management needs.

The course offers an innovative combination of study – including opportunities for in-work learning and through employer engagement activities, the chance to demonstrate your potential to employers from a range of sectors within the Scottish economy and beyond.

 

What you study

Key themes include Business and Society, Innovation, Digital Business, Project Management, International Management and Strategy, and associate support topics such as accounting, finance and economics.

In the early years you will gain a broad appreciation of business in its different forms, and the challenges faced in an ever changing environment.  Team-working will be a strong element of the learning experience in early years, leading to more independence as the years progress.  To be able to provide a solution to an organisational problem, you first need to be able to accurately analyse the situation, and, in year 2, you will use a range of tools and techniques to provide a systematic way of working.  Professional practice is a key theme running through the programme in year 3.  This is achieved through work placement experience and real-client project working.  Year 4 highlights innovation and change as a fundamental factor affecting the ability of organisation to compete and remain sustainable.  By this point, you should be confident in your ability to produce professional consultancy level solutions.